It's no secret that there's fewer women in extreme sports than men. But brands like Juliana have worked to fill this gap by not only creating women's specific gear but also fostering communities where women can grow in their sport. Juliana rider and World Cup downhill racer Jamie Hill is one of the pioneers of this inclusion. Hill's organization Hilltop MTB helps and encourages girls to get outside and helps them thrive in the outdoors through mountain biking. Lot 17 Creative's Utopia chronicles Hill's own journey from Olympic level gymnast to downhill mountain biker and what brought her to the path she's on now. In just over five minutes of spoken word poetry and gorgeous bike shots, the film, directed by Anna Dziczkaniece and Helen Burt, is both visually enticing and delivers an important message of equity and following your passion.
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